Rules and ethics
How UK GDPR and PECR consent rules shape customer data platform audiences
A customer data platform in the UK must match lawful basis choices to UK GDPR consent, PECR soft opt-in limits and Data Protection Act 2018 duties.
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Rules and ethics
A customer data platform in the UK must match lawful basis choices to UK GDPR consent, PECR soft opt-in limits and Data Protection Act 2018 duties.